We want to make sure Tumblr is a fun place for everyone to hang out, which means we take steps to moderate the content that appears here.
We moderate content using a mix of machine-learning classification and human moderation from our team of trained experts. Computers are better than humans at scaling process—and we need them for that—but they’re not as good at making nuanced contextual decisions. That’s why when you appeal a post we’ve marked as adult, it gets sent to a real, live human who will look it over with their real, live human eye(s).
If your content gets flagged as adult, we’ll email you and let you know. That way you can review it and appeal if you think it has been flagged incorrectly. You can read more about the appeals process, and the options available to you, right here.
If your content is removed, or if your blog or account is terminated as the result of a Community Guidelines violation, you may receive a notification from us via email, so please make sure the email address on your account is always up to date! If you have any questions about our policies, please consult our Community Guidelines and Terms of Service.
We also want you to feel empowered to report any content that you see that seems inappropriate, offensive, or spammy. It’s worth noting that not all content that gets reported by the community will be removed, but we always check to see if reported content is in violation of our Community Guidelines.
You can read more about what kinds of content are allowed on Tumblr here.